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Sponsored by Bridgeline Digital |
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Content Rules – A Breakfast Workshop
Creating Killer Web Content that Drives Engagement, Conversion, and Revenue
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Blogs, webinars, video, social media, more!
Rehashing offline copy or boring marketing collateral for your website doesn't cut it anymore. Today’s web environment puts the ability to create blogs, webinars, video and podcasts, social media, and other online content at your disposal, offering you tremendous opportunities to connect with your customers and drive business. Sounds great right? It is. But only if you do it well, and create the kind of content that both resonates with your customers and meets your business objectives.
Speakers
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Ann Handley
Chief Content Officer
MarketingProfs
Co-author of Content Rules |
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Becki Dilworth
Vice President of Digital Strategy
Bridgeline Digital |
American Technology Services invites you to join Ann Handley, Chief Content Officer at MarketingProfs, and Becki Dilworth, Vice President of Digital Strategy at Bridgeline Digital, for a breakfast strategy session where you'll learn about successful content marketing programs. The session will provide actionable takeaways to help you:
- Develop content that resonates with customers and drives business to you (versus you chasing after it).
- Leverage your existing content assets.
- Integrate SEO best-practices into your web content.
- Develop your on-line voice.
- Tell stories that engage.
- Leverage Content Management intelligently.
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Date: Tuesday, February 10
Time:
8:30 AM – 9:00 AM
Registration/Networking
9:00 AM – 10:00 AM
Program and QA
Location:
Key Bridge Marriott
Georgetown Room
1401 Lee Highway
Arlington, VA
Get Directions
Cost: No Charge
Details:
Continental breakfast and validated parking provided.
Attendees will receive a complimentary copy of Content Rules.
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When & Where
Key Bridge Marriott
Georgetown Room
1401 Lee Highway
Arlington,
VA
Thursday, February 10, 2011 from 8:30 AM to 10:00 AM (ET)
Add to my calendar
Hosted By
American Technology Services
American Technology Services is an information technology service and consulting company. While all of our clients are headquartered in the United States, we support many with offices abroad. For network support services, our focus is on the Mid-Atlantic region including DC, Maryland, North Carolina, and Virginia. For managed hosting, web design and development, software development, and technology consulting we offer services throughout the United States.